Optimizing The Effectiveness of Dashboard for Your Business

Your business relies on variety of factors to be able to gain success. It is not only about working hard. You need strategic plans to make every step you take benefits your business. One of the most useful things for running a business is dashboard. It is a great tool for you to gather data and information needed for your business efficiently. However, those information will go to waste if you don’t know how to use them for your business benefits. The important point of using dashboard is how to make it useful for you to have insights you can act on. 

Dashboards for actionable insight

You have to take action in order to grow your business successfully. Gathering information and making theory won’t get you anywhere unless you act on them. Besides, you must know that the dashboards don’t always share you very useful information for your business. Sometimes, the information is too much that it’s hard for you to decide which one is useful for your business and which one is not. Thus, you can do another thing to enhance the effectiveness of your dashboard so it’s more actionable for your business growth and development.

Optimizing The Effectiveness of Dashboard for Your Business

Specify your audience

Dashboard often serve too wide audience which makes your business is less focused and specific. Therefore, you have to find the design that can specify your target audience. It is also important to design specific dynamic of your business plan which is supported by tailored information you gain from the dashboard. This way, you will be able to diverse individuals based on their unique profile so your target audience will be more specific. 

Never rely on guess or baseless assumption

Don’t rely on guesswork or baseless assumption when designing actionable dashboard because it will lead you to nothing. What you have to do is assuming the end users’ insight needs. Therefore, you have to design a dashboard that contain relevant dimensions and metrics which are also tied to your audience’s day to day responsibilities. You have to make sure that your dashboard is delivered in the right manner with the right information to make it more actionable.

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Dashboard with actual and relatable context

You have to design a dashboard that provide actual and relatable context. Without context, you won’t know when to take action. What you can do is add background information to the key metrics. Context data is important to create the urgency to act. By adding information regarding to the previous time period or target, you will gain more meaningful questions as well as actions you can act on. 

Dashboard that help interpret numbers

Make sure that you design dashboard that can help you interpret the meaning of the numbers displayed through metrics measurement. If your dashboard cannot do so, it is hard for you to crate actionable plans. By comprehending the data form the charts and metrics, you will know what to do because you understand the important point. However, it is also important for you to use the right chart options. There are many of them. You can choose the type of chart based on the context.